Screen%2BShot%2B2021-02-07%2Bat%2B12.26.39%2BPM.jpg

Welch's

Consumer Insight: Kids like to pretend they’re grown ups

Creative Strategy: Welch’s grape juice is for kids with taste well beyond their years

Copywriter/Concept: Alec Samuelson

Art Director: Austin White

Content Creator: David Hulme, Isabel Latimer, Josh Lee

Welch’s

A modern take on the classic Welch’s commercials from the 90’s, with the cute kids talking about how good the juice is.

Copywriter/Concept: Alec Samuelson

Art Director: Audun Young

DP/Editor: Isabel Latimer